Cause Related Marketing

Publicly linking with a charity such as The Cedar Foundation can provide a credible incentive for customers and staff to select products or services to benefit a cause or charity.

Cause Related Marketing (CRM) is the commercial activity by which a business and charity form a partnership to market an image, product or service for mutual benefit.
This can include on-pack promotions, in-store merchandising and trade promotions.

The benefits of Cause Related Marketing can include:

Improved brand perception and recognition
Increased sales, press and PR coverage
Increased long-term customer loyalty
Increase awareness of the launch of a new product.

If you would like to support The Cedar Foundation through Cause Related Marketing contact The Cedar Foundation on 028 9066 6188 or e-mail l.swift@cedar-foundation.org.

Designed and Developed by Biznet Solutions

Summer School 2008

This year saw the thirteenth annual summer school jointly organised by the Cedar Foundation Training Services (Eastern) and Community Development at the South Eastern Regional College (SERC).

Celebrating Youth

The diversity and talents of young disabled people in Northern Ireland were celebrated today at The Cedar Foundation’s new Children and Young People’s Offices in Belfast with a visit by The Children’s Commissioner.

Big Push For Cedar

Pauline Smilie, from Ballymena and Joanne McMullan from Ballymoney raised over £670.00 for The Cedar Foundation last Saturday by organising a sponsored Bed Push around Ballymena

Events

Fire'N'Ice, 18th October 2008

Fire’N’Ice is a unique opportunity to undertake a once in a lifetime challenge while raising funds for disabled people in Northern Ireland. It will consist of a Glasswalk, followed by a Firewalk.

Abseil, 20th September 2008

The Cedar Foundation is looking for brave people to raise funds for our work by taking the plunge down the side of the Invest NI Headquarters in Belfast.

Irish Four Peaks Challenge

Ascend the highest peak in each of the four provinces of Ireland in a challenging 36 hour period. With the event fully managed by the ascent team, you will have the opportunity to undertake a once in a lifetime challenge in safety and comfort while raising funds for The Cedar Foundation.

1000 Mile Challenge

Can you go the distance and help The Cedar Foundation cover 1000 miles in 2008 and help raise 10,000 pounds for disabled children and adults in Northern Ireland.

Overseas Challenges

Horse riding in Mongolia, Brazil or accross the Andes, Canoeing on the Zambezi River, Cycling in Cuba, China, South Africa or Sri Lanka, Camel Riding through the Sahara, or Trekking in many different and interesting places, the choice is yours.

The Cedar Foundation